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What Photo Should I Use on My Website?

As a marketing agency, we develop brands and images for our business clients. From building beautiful websites, creating social media campaigns, or running email marketing programs, to branding campaigns for businesses of all types and sizes – image is inherent in every aspect of marketing. One major thing we try to do with each of [Read more…]

What is Mobile Marketing? And Why does it Matter?

If you’ve kept up with the business advice and trends across the web over the past couple years, you’ve probably heard that you need a mobile strategy and mobile marketing to stay relevant and competitive. With all this hype, we’ve talked to many small business owners who are thrown into a panic, frozen with fear [Read more…]

A Website that Serves: The Doctors, the Practice, and the Patients

We build a lot of websites for a lot of different kind of businesses. We take pride in all the work we do no matter how small or big an organization is, or what type of business it is. Recently we completed work on a new website for Pediatric Endocrine Associates based in Greenwood Village, [Read more…]

Beware of these “Buzzwords” in 2015: Multiple Websites

One business having multiple websites is not a good thing. We have been seeing more and more of this type of activity, especially when it comes to hiring companies to run Adwords or PPC campaigns. The keys to any successful Adwords campaign are not only optimized, well-researched keyword and ad development, but also well optimized [Read more…]

Beware of these “Buzzwords” in 2015: Duplicate Content

There has been, and will continue to be, a lot talk in SEO and webmaster circles about duplicate content. Not just duplicate content within one website, but also having duplicate or multi versions of the same website. This conversation has taken off now and will continue going into 2015. There is also a lot of [Read more…]

Negative SEO Attempting to Extort Website Owners

While the recent attempts by organizations to blackmail/extort webmasters and website owners are not necessarily new, they might be new to many of you. We wanted to take a moment and help you understand what is going on out there in cyberspace, including some ways you can combat these threats. Essentially what is happening this [Read more…]

Importance of NAP (Name, Address, Phone #) Across All Directories

I analyze multiple websites on a daily basis with the primary focus of determining what changes, if any, are needed on a website to help elevate search rankings, but also to assess and evaluate a business’ local presence on the SERPS (Search Engine Results Page), particularly Google. I am always a bit amazed at the [Read more…]

How do Online Reviews affect Local SEO and Why are they Important?

We get asked this question a lot, and when we don’t get asked this question we have to ask where are your online reviews?  Are gathering reviews for your business a worthwhile investment of time?  I say absolutely yes, for a number of reasons.  Not the least of which is listening to what your clients [Read more…]

SEO Dos and Don’ts

SEO Dos 1. Create up-to-date content-rich pages that provide useful information. You have probably heard this a million times by now because it is true! Content is, and continues to be King. Creation of content that is engaging, informative, and relevant to the keywords you are targeting is the number one element to a successful [Read more…]

Finding compelling content for a Blog can be easier than you think

One of the biggest challenges for any company with a website and a blog is creating new and compelling content that will not only engage your readers, but give them something useful that they can use. If you are an e-commerce store, publish articles about how to use the products you sell. If you are [Read more…]