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Big Changes Coming for Twitter

In an attempt to gain new users and engage existing users, Twitter will be launching many new features over the next couple months. Slow user growth has been a major concern in recent months, and Twitter shares fell as much as 12% in Q3. This site overhaul definitely looks to address new user growth first [Read more…]

10 Tips for Using Instagram for Business

You can’t ignore the social network any longer, Instagram is a major force in the social media world. Instagram is growing the fastest of all social media sites, increasing its active user base by 23% in the last six months (Tech Crunch). The site is built exclusively upon photo sharing, and provides a great opportunity [Read more…]

8 Ways to Create Engaging Social Media Content

Follow these 8 tips for better engagement on your social media posts. 1. Keep Things Positive Emotions expressed by friends on Facebook influence our own moods. Positivity breeds engagement. If you are able to entertain your audience and brighten their day, chances are you’ll see more likes, shares and comments on your posts. 2. Utilize [Read more…]

Importance of Hashtags

#ThrowbackThursday, #Selfie, #NoFilter. Hashtags have become a staple within our social media culture. You can now find them on Facebook, Twitter, Instagram, Google+, Vine, Pinterest, and even YouTube. So why are hashtags so important? And where can you find trending hashtags? Hashtags improve searchability, tap into trends, and add flavor to your content. Consider your [Read more…]

New Twitter Profile: Everything You Need to Know

You’ll notice Twitter introduced a major facelift to their profile pages last month. Moving towards a Facebook feel, the new profile places more emphasis on images and top content. With the official switch to new profiles taking place today, here is everything you need to know about the update. Header Image The new header image [Read more…]

Updates and Changes in Social Media Through 2013

Social networks come and go (looking at you, Myspace), but social media is definitely here to stay. We’re taking a look back at the major changes to the biggest social networks this year. Facebook Facebook has had a rough year They rolled out unpopular changes like removing the option to remain hidden in search (part [Read more…]

Twitter vs. Instagram

Twitter’s New Update is Latest Blow in Social Media Showdown If we compared social media to a boxing event, we would have Facebook &Instagram in one corner and Twitter & Vine in the opposing. It seems lately that these partnerships are in a constant battle to keep up with one another in cutting edge updates [Read more…]

What You Need to Know About Hashtags

Have you ever been caught in a conversation about what’s trending on Twitter or someone’s latest #Vine video and been completely lost? To many, Twitter is like the first day of a foreign language class where everything you read and hear seems like gibberish that is never going to make sense. Then after a little [Read more…]