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10 Tips for Using Instagram for Business

You can’t ignore the social network any longer, Instagram is a major force in the social media world. Instagram is growing the fastest of all social media sites, increasing its active user base by 23% in the last six months (Tech Crunch). The site is built exclusively upon photo sharing, and provides a great opportunity [Read more...]

The Power of Visual Content

A Picture is worth a thousand words. Make that 60,000. Visual information is processed 60,000 times faster than text in your brain (Wishpond). When you incorporate images into your marketing mix, you’ll be able to communicate more information faster – more value for your consumer! Attention Images grab your attention. Where does your eye go? We’re [Read more...]

Top 5 Adwords Mistakes By Small Business Owners

Let’s face it, Adwords is a fantastic and quick way to reach potential customers. It has grown especially important for small business owners who are seeing previous methods of bringing in new customers dry up in terms of productivity. Older marketing mediums such as newspapers and yellow page ads are becoming harder to pull new [Read more...]

The Benefits of Web Reviews

If you are anything like me, a tremendous amount of product research is put into purchasing big ticket items. Recently, I have done research for items like a T.V., ring appraisal, and even a computer. The “internet generation” is able research whether a store provides a reliable product and great customer service, or not. Consumer value, [Read more...]

What Mobile Internet Traffic Means for Your Small Business

Technology is increasing and providing us with newer, better and smarter devices, and with the increase of technology, there is also an increase in the internet traffic generated by our mobile devices. This causes a growing need for businesses to accommodate these mobile users on the web, and what some small businesses may not know [Read more...]

8 Ways to Create Engaging Social Media Content

Follow these 8 tips for better engagement on your social media posts. 1. Keep Things Positive Emotions expressed by friends on Facebook influence our own moods. Positivity breeds engagement. If you are able to entertain your audience and brighten their day, chances are you’ll see more likes, shares and comments on your posts. 2. Utilize [Read more...]

Business Blogging: Drive Traffic with Fresh Content

Think about your business website. It probably has a home page, about us page, contact page, maybe a few pages for specialty products or services… How often do you update your website? Once you get the content finalized and your website published, chances are your don’t think about it again unless your business grows or [Read more...]

How Much Does Adwords Cost?

How much does Adwords Cost?  This is a very common question that we hear from SME (Small to Medium sized Enterprises) businesses who have never had any kind of experience in marketing their business online or are just dipping their toe into online advertising. Before we delve into the mindset you need to have in [Read more...]

Importance of NAP (Name, Address, Phone #) Across All Directories

I analyze multiple websites on a daily basis with the primary focus of determining what changes, if any, are needed on a website to help elevate search rankings, but also to assess and evaluate a business’ local presence on the SERPS (Search Engine Results Page), particularly Google. I am always a bit amazed at the [Read more...]

The newest employee’s perspective at AMG

I am guessing by the title of this blog I am already found out. That is me; I am the newest addition at a small, family-run business, known as Automated Marketing Group (AMG). Graduating from Metropolitan State College of Denver in 2003 with my Bachelor’s Degree in Behavioral Sciences, I never would have envisioned myself [Read more...]